Investor Communications

Experience | Case Studies | Coverage

With only 36-hours’ notice, we announced Best Buy’s $600-million purchase of Future Shop by executing a national media conference, analyst conference call and satellite media tours.

Wilcox Group provided communications strategy, media relations support, investor relations counsel and extensive writing and editing services to CSR as it went through its Initial Public Offering. During the IPO, Wilcox Group helped CSR gain extensive coverage in Canada’s major business media and also helped raise the company’s profile with investors and analysts, leading to a successful launch as a publicly traded company on the Toronto Stock Exchange.

Wilcox Group flawlessly executed six simultaneous media conferences across Canada announcing CanWest’s landmark $800-million purchase of WIC’s 11 Canadian television stations and related assets. Our work included delivering targeted communications materials to employees and key stakeholder groups.

Wilcox Group provides strategic communications and media relations support to Haywood Securities. As Haywood continues to grow its dynamic team in Vancouver, Toronto and in the UK, Wilcox Group works with the international investment dealer to highlight key business and executive and team member appointment announcements to national and international media.

Kinross, the fourth largest primary gold producer in North America and the eighth largest in the world, engaged Wilcox Group to leverage the company’s business strategy, value and goals during a period of consolidation and 26-year high gold prices. We provided communications and investor strategy and counsel to position Kinross and its new CEO, Tye Burt as best-in-class. Wilcox Group has continued as the company’s agency of record to support Kinross on a number of financial and corporate announcements and global developments. In November 2006, Wilcox Group led communications when Kinross announced its plans for a US$3.1 billion acquisition of Bema Gold. In 2007, Wilcox Group provided media and corporate communications support on April 11 when Kinross rang The Closing Bellsm at the New York Stock Exchange in celebration of its designation as the Top Performing Senior Gold Equity in 2006.

IPC US REIT, the only Real Estate Investment Trust in Canada that invests exclusively in U.S. commercial real estate, brought on Wilcox Group to develop and execute a media and public relations strategy aimed at increasing awareness of the REIT with investors, media and other stakeholders. As part of that strategy, Wilcox Group provided planning, writing services and support for IPC's second-quarter earnings announcement, gaining media coverage with major media outlets.

Wilcox Group provides public relations counsel and quarterly and annual financial results reporting to Priszm – Canada's largest independent owner and operator of KFC restaurants. We helped organize and provide on-the-ground support for Priszm’s 2005 Annual General Meeting, during which the company introduced new menu items for the entire KFC Canada chain and its summer marketing campaign.

Scott's REIT, a Canadian Real Estate Investment Trust that invests in small-box retail real estate properties, sought Wilcox Group's expertise in creating and executing a media, public and investor relations campaign to announce its Initial Public Offering. Wilcox Group provided strategy, writing services and media and investor relations support for Scott's REIT's filing of its preliminary and final prospectuses and listing on the Toronto Stock Exchange. During the IPO process, Wilcox Group garnered significant coverage from all key major media outlets.

Wilcox Group spearheaded the public announcement of the first confirmed diamond discovery in Nunavut by Stornoway Ventures, Northern Empire Minerals and Hunter Explorations. Six months later, our team assisted with communications around the merger of Stornoway Ventures and Northern Empire Minerals, which became Stornoway Diamond Corporation. Wilcox Group continues to provide counsel and strategic execution surrounding the announcements such as Stornoway’s simultaneous takeover offers to Ashton Mining of Canada and Contact Diamond Corporation as part of its strategy to become Canada's premier mid-tier diamond company.

In July 2002, TELUS’ share price hit a low of $5.76 and a portion of its debt was downgraded by Moody’s to high-yield status. Wilcox Group provided key external relations strategy and counsel to TELUS while it continued to diligently execute on its business strategy amidst an unrelenting union campaign designed to malign the company and force the resignation of TELUS’ CEO, Darren Entwistle. TELUS’ strategy to stay the course was ultimately successful. The company’s debt rating was upgraded in March 2004 and the stock currently trades above $67. Throughout this period of change, Wilcox Group led quarterly and guidance calls, assisted with AGMs and provided issues-related media relations support to TELUS’ senior executive and investor relations team.