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Wilcox Group is one of Canada’s largest national independent public relations firms.

We are distinct in structure with offices in Vancouver and Toronto and a national team of more than 25 experienced PR professionals. Our team of senior strategists, communications specialists, investor relations consultants, media specialists, researchers, writers and support staff is focused on delivering exceptional, best-in-class client service.

areas of expertise
  • crisis communications and issues management
  • labour relations
  • corporate communications
  • investor communications
  • consumer marketing
  • media relations
  • media training
Whether collaborating on a critical issue, providing reputation management, communicating brand awareness or contributing to a groundbreaking launch, Wilcox Group becomes an extension of your management team.

Mat Wilcox was recently featured on globeandmail.com, providing insight into corporate public relations in the face of evolving media. Click here to watch Mat offer advice on pitching the media, the myth around manipulating the press and the importance of writing clear and concise media releases.


The Globe and Mail asked Mat to join its expert panel of business professionals to tackle 'Business Incubator' test cases. Once a month, the panel meets to discuss small business ventures and offer aspiring entrepreneurs strategic advice. Click the company name to watch videos of Mat and the panel weigh in on the challenges faced by:
  • Steeped Tea, as the company prepares for growth and change
  • FinishLine, a company looking to leverage new social media outlets
  • Auctionwire, an online auction site striving to reduce its dependence on eBay
The panel also provided feedback on new business models for SunGreen and Executive Easy Wash. Review the communications and strategic input Mat offered to these new businesses as they work to succeed in the business world.
PR Crisis live chat, G&MOn Thursday, June 28, 2007, Mat Wilcox provided advice during a live online discussion at www.ReportOnBusiness.com on how companies can handle controversial issues before they become a public relations concern, and what to do once the media starts calling. To view the online chat session with Mat, please click here

Also, in the Summer 2007 issue of Report on [Small] Business Magazine, Mat Wilcox was featured in and provided her crisis management expertise for the article Surviving a PR Crisis.